Augmented Reality Technology
Augmented Reality is the trending technology which makes the user to interact with digital world using real world objects or interact with real world using digital medium. The AR apps paves the way for two-way interaction with customers and the brand establishing a better connect. We, at Sinhasoft Web Technologies Pvt Ltd offer innovative and effective Augmented Reality Application Development services giving the cutting-edge for your business thrive. We help the brands and commercials link the real world with the digital world offering special opportunities for their business across the globe.
We create engaging AR applications for Android, iPad, iPhone, and Windows. Our AR app developer experts enhance the product communication and help business to enjoy market share of relevance with increased brand recognition. Our custom branded apps help to take your marketing campaigns to the next level.


Types of Augmented Reality App Development:
There are two major forms of augmented reality app development, location-based and marker-based. Both have varied applications and solutions. Here is a brief introduction to each:
Location-based augmented reality app development:Location-based AR apps utilize various features of mobile devices that can monitor the position of a device like GPS, cellular network etc. This enables augmented reality apps to provide location-based data specific to each device. Some uses of this technology include providing help with directions in a city, locating a vehicle in a parking lot etc.
Marker-based augmented reality app development:Marker-based augmented reality apps focus on using the device software to identify patterns (like QR code or plane surface) in the image obtained from the device camera. Then an overlay is cast on the device screen over the real-world image procured from the camera. This overlay can be 3D, 2D or animated.
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5 Major Augmented Reality Development Tools:
Vuforia: Vuforia is a prominent player in augmented reality development. It supports all the major platforms including Android, iOS, UWP and Unity Editor. Vuforia comes with a range of impressive functions.
Kudan: Kudan is the main competitor of Vuforia in augmented reality development market. It supports both Android and iOS platforms. It is a very competent tool at the disposal of marketers.
Wikitude: Wikitude is another great tool for augmented reality development. It can be used for Android, iOS and even for smart glasses. Like the above two SDKs, it also comes with SLAM technology to render 3D images.
ARKit: This year Apple announced its own framework for augmented reality development, ARKit. The major selling point of ARKit is its wide reach and scalability. Being an independent platform for Apple devices, ARKit promises greater scope and functionality.
ARCore: Soon after Apple launched ARKit, Google came up with ARCore. It can be considered as the biggest competitor of Apple’s ARKit because of similar features and usability. ARCore also promises wide-scale use as it will be available on all Android devices (Version 7.0 and above). Developers will enjoy extensive reach and scalability. Though ARCore is promising, it is still in the initial release stage. Once it is released in full-form we can discuss surely discuss it in depth.
